MANAGING in the

NEW WORLD

Payal Arora, who is a Professor at the Erasmus University in Rotterdam, has written a new book titled The Next Billion Users. Here, she speaks about how the transformational effects of technology do not always converge for the people. The book describes how several so- called transformational technologies merely ended up supplying more options for leisure, while the productivity goals suffered. A lot of this is in corporate training and in education where such play activities were expected to boost learning, but ended up overwhelming the task itself. There is now an increasingly vast digital divide between the developing and developed worlds. In terms of the ability to use technology and access to the same, there are vast differences. NGOs, government agencies and companies that are socially conscious need to incorporate the ideas as evinced in this book.

Source:https://www.strategy-business.com/article/A-new-view-of-the-fortune-at-the-bottom-of-the-digital-pyramid?gko=c71df

Uploaded Date:03 October 2019

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