The corporate strategy at any company needs to function within the right strategic imperatives. There are five broad approaches to this strategy as understood. The first is the classical, which has clear phases for planning, analysis and for execution. The next is adaptive. This one focuses on a continuous experimentation, and scaling up when the time comes right. A third is the visionary style, ideal for the fostering of any business innovation. Game changing products, business models or services get the launch required under such strategic leadership. The fourth is where existing platforms and ecosystems are leveraged to the hilt. The leaders shape the views towards a collaborative environment. The one most common now is the renewal style. This late entrant is ideal for now, due to the constant reiterations possible under this model. Radical moves can be plotted in it, even while operating under scarce resources.


Uploaded Date:27 June 2019

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