MANAGING in the

NEW WORLD

In popular folklore France is the world’s most visited country in terms of international arrivals. Indeed, going by stats, it is having received eighty-nine million inbound travelers last year, significantly ahead of both Spain and USA in second and third spots respectively. Yet, further business analysis clearly reveals that this is only half the story. While number of travelers may be high in France, it all boils down to lower average spending per capita. As a result of which, the tourism revenues earned in France was only fifty-four billion euros, which is a six billion less than that of Spain. USA is a different story with a whopping one-hundred and ninety billion euros in inbound tourism revenues. The contribution of tourism to the overall GDP is also lower at 2.3% in France compared to the 5.2% in neighbouring Spain.

Source:https://www.tourism-review.com/france-is-hardly-number-one-in-tourism-news10668

Uploaded Date:20 July 2018

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