MANAGING in the

NEW WORLD

Reeling from the downside of the oil price fall, the Gulf sultanate of Oman is trying to leverage its vast tourism potential. As of now, oil remains the primary sector, but tourism is steadily creeping in as a highly important source of national revenue. In the year 2017, 3.2% of the country’s GDP originated from this sector. To cater to this industry, the visa regime has been eased off substantially. The number of tourist arrivals especially from France and Germany has climbed up significantly. The government plans to create an additional half a million tourism jobs by 2040. “Beauty has address” will be the slogan of Oman Tourism. The country however, hopes to avoid the traps of uncontrolled mass tourism.

Source:https://www.tourism-review.com/omani-tourism-gradually-developing-news10940

Uploaded Date:26 February 2019

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