The idea to transform oneself into a smart tourism destination is a highly attractive one. Several destinations are trying the same. Some hacks have been identified that will help any destination reach that level. First of all, there must be an official tourist information centre, for seamless dissemination of travel related info. The place must provide free Wi-Fi. It allows tourists to use social media, while travel companies can leverage this for conducting their digital marketing. As part of online marketing, specific mobile apps could also be curated catering to the destination. Virtual or Augmented Reality suites need be integrated with the advertising platform. Adequate health and safety services need be present at the site. Especially for an urban destination, but even for the others, the right mobility support need be there.


Uploaded Date:23 July 2019

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