Wellness Tourism Explodes into $500 billion Industry
Well ness tourism as a category within tourism is expanding at a fast pace. The industry as a whole is now globally worth almost half a trillion US dollars. This has led to the rise of numerous tourism jobs associated with wellness. Market research firm- Skift- reports that while India and Thailand have historically been the market leaders, sub-Saharan Africa is the fastest rising region. Americans form the largest segment of such travel. This form of tourism includes fitness, well-being and mingling with the local populace along with a dose of spirituality.