MANAGING in the

NEW WORLD

Business consulting giant Accenture has concluded a study on how to remodel managers’ toolkit in order to suit today’s digital needs. Teams must these days be led horizontally rather than on a traditional top-down vertical model. Instead of getting work done using formal authority, modern managers ensure collaboration across the organization. This is also closely related to the concept of agile organizations where employees work according to existing needs and demands rather than a water-tight departmentalization. In present times, it is also imperative that organizations tap into crowd-sourcing methods. Due to digitization, everyone has an opinion and it is important to understand market needs. Social media is a very effective tool to extract crowd-sourced data.

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