MANAGING in the

NEW WORLD

Human history is at present on the cusp of Industry 4.0. This is a collective term applied to the present trends which leverages technological capabilities such as the Internet of Things (IoT), cognitive computing, Artificial Intelligence (AI) and business analytics. The Deloitte Global survey was recently concluded to reveal some interesting insights on how business leaders are addressing and leveraging the new trends. About three-fourths of those surveyed confirm that their company uses such technologies to ease their operations and processes. Far fewer are using it for marketing, customer support or product development. An even lesser of the investment is going towards talent management, manufacturing or shipping. While the investments on the traditional aspects of business are already paying off, CXOs are divided on what else could constitute worth investing in. Few of them affirm that immediate gains are a goal of using such tools. Most will only align with them if these can be integrated to the fundamentals of the business. Other target areas remain increase in customer engagement and improved returns.

Source:https://deloitte.wsj.com/cmo/2018/07/09/industry-4-0-technologies-perplex-cxos/?mod=WSJBlog?&mod=&mg=com-wsj

Uploaded Date:18 July 2018

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