Georgia’s tourism potential remains somewhat untapped thanks to its border disputes with Russia. The two countries were engaged in a brief war back in 2008. While relations have somewhat improved, the perverse effects stick on to the country’s tourism potential. The closure of airports and air space to one another is a routine occurrence. Inbound tourism suffers as a result. Consequently, there is a dearth of the real travel jobs. The people of Georgia have registered several peaceful protests against this. The tourism authorities have now taken to Facebook in order to boost the digital marketing efforts in bringing in tourists to the country. A low cost travel company from Hungary has already joined in the efforts, confirming to bring in tourists, thus boosting the morale of the authorities.


Uploaded Date:29 July 2019

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