tourism 3 2Tourism sector has yet to realise its potential in India,especially,when it has so much to offer which is uniquely Indian.The Govt. is also receptive to public private partnership in strengthening and building state of the art infrastructure. and professional cadre to service the tourist. The recent initiative of visa on arrival for 43 countries is indicative of the Govt.’s resolve to move in the direction of Tourism promotion.Segments like Business,Leisure and special categories of tourism like Medical tourism,Sports tourism,Hallmark events,heritage destinations & attractions,ethnic tourismetc. are now being looked at separately with due emphasis on each category. While Hospitality sector always had large groups/MNCs players,the Tourism sector essentially has fragmented participants or smaller scale operators.Large groups,only of late have shown keen interest in multi destination presence and investing in developing virgin spots as product development initiative,Even large projects like huge convention centre at Hyderabad are drawing interest from large groups. The promotional aspect such as large special events generating huge foreign tourist on the lines of Dubai shopping festival could be distinct possibility in near future.On the domestic side Kumbh Mela is a regular feature.. The potential for development of Tourist spots like Beaches,Mountainside,Village tourism,Hallmark sports events like Olympics,Ski Resorts,Disney like Destination,Medicities,Yoga & meditation centers deserves attention from all stakeholders and realisation is there now.The intent needs to be operationalised now.

Museums are an integral part to travel itineraries. For many in fact, they are the top draw. Ones such as the Louvre in Paris on the Vatican museums in particular are of great touristy interest. 2019 is set to be a great year for museum enthusiasts, as a number of them are set to be opened. One such will be the National Museum of Qatar to be opened in Doha. A number of business innovations will be in place, to make its viewing a memorable experience. Another branch of the Center Pompidou will open in Shanghai. Likewise, New York City, Moscow and Berlin will also see new museum openings. One of the most eagerly awaited ones though is the Grand Egyptian Museum, which will be placed right near the Pyramid of Giza.


Uploaded Date:27 February 2019

Reeling from the downside of the oil price fall, the Gulf sultanate of Oman is trying to leverage its vast tourism potential. As of now, oil remains the primary sector, but tourism is steadily creeping in as a highly important source of national revenue. In the year 2017, 3.2% of the country’s GDP originated from this sector. To cater to this industry, the visa regime has been eased off substantially. The number of tourist arrivals especially from France and Germany has climbed up significantly. The government plans to create an additional half a million tourism jobs by 2040. “Beauty has address” will be the slogan of Oman Tourism. The country however, hopes to avoid the traps of uncontrolled mass tourism.


Uploaded Date:26 February 2019

Gastro- tourism is much on the rise, especially in Italy. This is particularly true for domestic travelers within the Generation X age group. The millennial generation too is taking an increasing interest in the same. In fact, gastro- tourism numbers registered a 48% rise compared to its corresponding figures in 2017, as per business intelligence supplied by the Italian Food and Wine Tourism Report 2019. Emilia Romagna, Sicily and Tuscany were the most popular regions for this brand of tourism within Italy. Among the cities, Florence, Naples and Rome proved to be the most popular draws. In the regions of Piedmont and Tuscany, food and wine themed packages are usually taken together.


Uploaded Date:20 February 2019

Orion Span is a startup that has highly ambitious plans, of opening up a space station in the near future for tourists. The plan is to get this business innovation off the shelf by the year 2022. Tourists will then be able to undertake twelve- day stays at the Aurora Space Station, view sunsets and sunrises from multiple vantage points, and even bring back samples of experimental food to be grown while on orbit. They can even play ping- pong while in a state of weightlessness. To counter the massive budgets that portended rivals Virgin Galactic and Axiom Space are likely to have, Orion Span will provide complete luxurious facilities. It is raising funds through a crowd funded mechanism.


Uploaded Date:16 February 2019

Since Tony Fernandes acquired Air Asia back in 2001, the airline has seen a tremendous upsurge. It is now worth more than a billion dollars in revenue terms. It is considered now, the world’s best low-cost airline. One of the key learnings from Fernandes’s leadership style, is to not panic during any crisis. Instead, one must advertise more heavily then, as Air Asia did during the SARS outbreak, or during the currency crisis. This is because, the costs also reduced at those times, due to bleak advertising revenues. During such crises, while others were lowering their budgets, Air Asia substantially increased it. Sponsoring of British football giant Manchester United boosted the perceptions, placing the brand at par with the likes of Vodafone and Budweiser, that have done likewise. The logo colour was also changed to red as it improved the image recall. Fernandes has also stressed on sound talent management practices, so he maintains a flat organization structure at Air Asia. The retention is thus high, and the top executives, encouraged to go beyond their comfy office rooms, to be more hands- on.


Uploaded Date:02 February 2019

A lot of commentators have tried to gauge the true meaning of the term sustainable tourism. Sustainability may be in the form of business or for the environment. Aviation is one sub- sector within the broad travel and tourism, which is not heading in the business- wise sustainable direction. This is because of mass increase at a time of heavy discounting. But one of the best aspects of the tourism industry is the sheer generation of tourism jobs. This is one sector where automation has not been too much of a disruptor, due to the need for human touch. Environmental sustainability is an aspect that all kinds of players are increasingly having to comply with, plus is helping them in cost reduction. Tourism is also one sector which breaks the monotony of singular brands and uniformity worldwide.


Uploaded Date:25 January 2019

A tourism security audit is taking place in the island nation of Jamaica. This is to identify if any gaps remain and to ensure that all tourism activities remain safe. This audit is being led by tourism consulting firm TPDCo (Tourism Product Development Company) in toto with a senior partner at the PwC and an international expert on security. The idea is to create the point of tourism surety, which is the point from where economic development and brand reputation are well aligned to the destination’s security and safety needs. A meeting was convened among the parties recently towards this. Here, Global Rescue shared its plan as part of the endeavor. Later in the month, plans are afoot to launch the Global Tourism Resilience and Crisis Management Centre at Montego Bay.


Uploaded Date:22 January 2019

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