The Harvard Business Review has created a matrix which pits each individual’s orientation and focus areas to determine the person’s positioning as a thinker. The idea is to develop teams within organizations that are compatible not only in doing terms but also in terms of thinking. On the big picture or macro orientation, there exist four categories. The Explorer generates creative ideas and is good at business innovation. The Planner designs effective systems. The Energizer is good at mobilizing people to action. Then the Connector interlinks all by building and strengthening relationships. On the micro or detail orientation there exist four further cells. The Expert seeks objectivity and insight while the Optimizer is concerned about improving productivity and efficiency. The Producer wishes to achieve completion and momentum. Finally, the Coach wants to cultivate people and potential. Each of the employees in a firm will fall among either of the categories.