Consumer behaviours have already seen a lot of change thanks to the influx of technology but more is expected to take place. One such business innovation includes smart-phones. This allows organizations greater engagement possibilities with the target audience. Then there is the Cloud technology which sees an infinite capacity at processing abilities and a reduction for local storage demands. Wearables such as Google Glass, Fitbit and Apple Watch are proving to be extremely convenient and handy for users but also effective for corporates to dig into as data sources for business intelligence. The Internet of Things has so far just touched our lives, but is set to impact more. As a small example, refrigerators and coffee vending machines can now be connected to our smart-phones via the internet. Finally, analytics are getting personalized for individual uses, catering to different kinds of users.

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