MANAGING in the

NEW WORLD

The engineering and management teams in number of firms are often at odds, yet collaboration needs to be increased positively between the two pillars. Some methods have thus been suggested by a business consultingpublication in order to achieve the same. The management employees to be made understood that the corporate strategy drafted is actually implemented on the ground by the engineering staff. Similarly engineers must be able to respect the marketing team which enables the firm to grow. Problem solvers must be recruited on both sides to promote collaboration. 

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