MANAGING in the

NEW WORLD

Due to the growth in the usefulness of business analytics, firms using big data to forecast their business plans has increased by more than double. Market research conducted by IDG clearly reflects this trend and provides us with ways in which benefit can be extracted out of talent analytics. Data may be extracted to create the prototype of the ideal employee type integrating elements from various top performers. Promotion strategies may be devised accordingly. Analytics will help us with talent management as firms will be aware of what exactly motivates which employee persona.

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