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For most organizations, corporate strategy is distinct from its culture. However, it Starbucks it is the latter that drives the former. It has a relationship-driven, employee-first attitude. At the peak of the Recession, when companies were slashing jobs or reducing HR benefits, Starbucks took up increased investment in employees’ management training with some even inducted for higher education. Instead of being called employees, they are called partners, with even part time employees being provided health coverage and stock options. Such traits have enabled Starbucks to emerge as the “third place” for legions of customers. While most organizations, while trying to improve their culture, eliminate the negative traits, it is focusing on the positive ones that bring maximum benefits.

Source:https://hbr.org/2016/12/how-starbuckss-culture-brings-its-strategy-to-life?referral=00563&cm_mmc=email-_-newsletter-_-daily_alert-_-alert_date&utm_source=newsletter_daily_alert&utm_medium=email&utm_campaign=alert_date&spMailingID=16239847&spUserID=OTY0OTMwNTk5NwS2&spJobID=940061307&spReportId=OTQwMDYxMzA3S0

 

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