Some of the best digital marketing statistics have been rounded off for this week. Not surprisingly advertising on Facebook has risen by more than double. Ad viewership overall though has reduced as a trend. Six out of every seven marketers now claim they understand customer better than before. Decision making is now influenced bybusiness analytics in two-fifths of organizations. The data thus analyzed particularly pays attention to CRM. Journalists have now become quite reliant on social media. This is particularly so in the English speaking world of the UK, USA and Australia. A positive piece of news from the continent of Africa comprises that half the mobile internet user base there uses the same for ordering of food. Peculiarly, 15% of millennial smartphone users are yet to use their devices for purpose of shopping. But nearly half the respondents have bought clothes from third party sellers such as Amazon. Trend also suggests that inspirational videos are most likely to be shared with others users.


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