Creativity is a gift which is highly valued and people with such abilities tend to see themselves as different from the crowd. They believe in a false sense of entitlement and this leads them to being ultra aggressive with desiring of material benefits. While thinking outside the box is highly regarded in organizations, creative people can also hurt company’s integrity. Appleis one organization which highly regards its employees who come up with business innovation, yet it once saw internal stealing due to this sense of entitlement. An experiment among MBA students also proved this point where students who displayed creative elements tended to lose out on integrity as opposed to less imaginative thinkers. Every organization must make clear distinction between creativity and crossing the line. Also creativity must not be seen as a special ability but something the entire team must work towards.