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According to a recent study commissioned by SAS, 60% of organizations have confirmed that the use of business analytics makes them better at innovation. An even higher figure of 72% have chipped in by stating that its usage helps them glean vital insightson their business. This is in spite of a mere 39% respondents claiming that such analytics is core to their corporate strategy. About a third even claim that analytics’ biggest advantage is in tactical projects. Besides analytics, companies are also keen on adopting Artificial Intelligence (AI) and the Internet-of-Things (IoT) to their fold. A key advantage identified of this is lesser time spent on data preparation and more insightful decision-making. There is a gap in the leadership and skills needed to use analytics in a way that will innovate work processes. Companies would be wise to invest in data science.

Source:https://martechseries.com/analytics/half-organizations-say-analytics-makes-innovative-according-sas-survey/

Uploaded Date:05 November 2018

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