Different CEOs come up their own unique ways to drive success. Questions are one common path adopted by many. The leaders of Patagonia for example asked what they could do to make copying them a near-impossible task. At Salesforce, the founder was keen on understanding whether it was possible for any firm to sell enterprise software in a way that Amazon was doing with books. The CEO of Pixar very well understood that no business innovation, however unique could ever withstand the forces of isolation present at all levels. So, he wanted to understand how he could fight this situation. The world-famous business personality Elon Musk has a different take on the existing reality. He instead feels that such realities must always be challenged. This is what provoked him to develop his paradigm-defying innovations.


Uploaded Date:23 November 2018

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