It is extremely well- known how emotions play a big role in decision- making. Negative emotions can prove to be contagious. Such emotions have been studied in greater depth than the positive ones. Sometimes problems can get accentuated when one is being exposed to multiple negative emotions, all at the same time. For organizations, a major challenge is on how to address employees’ emotional highs and lows. A new area being worked out by many is tracking of real- time facial expressions. Studying this will require first a thorough data warehousing for expressions of all sorts. Even during surveys, there is always the risk of respondents not answering honestly. They however, will not be able to fake their facial expressions.

Source:https://sloanreview.mit.edu/article/measuring-emotions-in-the-digital-age/

Uploaded Date: 16th December 2019