International tourism has risen globally by about four percent as per tourism consulting provided by the World Tourism Organization. Europe, Asia and the Middle East were the most visited regions. Due to political instability North Africa suffered in terms of numbers. The fallout was worst in Tunisia where attacks on tourists in Tunis and Sousse has triggered fear and negatively impacted tourism jobs. Even sub-Saharan Africa experienced a dip mainly due to the Ebola outbreak.

Several new terms have been coined in the world of travel and tourism. There are new traveler categories as well as trip types. There is the constantly traveling for work or pleasure globizen. Then there are seekenders who escape on weekends or extended ones seeking unique experiences. This travel group ends up generating number of travel jobs. There are List-tickers whose primary motive behind traveling is to fulfill some bucket list. Finally there are those may be categorized as egotourists who travel distances to meet local people and immerse in local cultures yet stay at high end luxury resorts. As for trip types, there is this thing called weedery which aims at drug induced a holiday. There is this unique type known as fakeation where the ‘tourist’ actually stays at home but claims to be traveling. Also there is the honeyteer where a honeymoon is spent as a volunteer.

Mobile apps specifically catering to the tourism industry have been developed and are helping tourists a lot. As per market research conducted, it was realized that around 95% of travel related information searched on the mobile phones was via apps. Also three-fifths of smart phone users have downloaded travel related apps. Thus apps have been specifically designed to help tourists with room bookings, planning of itineraries, search for best food options, event notifications, area wise maps, language translation support and instant feedback. This has enabled en number of problems to be solved and enhance the travel experience.   

China is set to be the top source for tourists across the Asia Pacific region this year. This was revealed postbusiness research conducted by MasterCard. More than fifty million tourists are expected to leave the shores of China this year to travel across the region. South Korea occupies the second spot followed by Taiwan. Japan is in fifth spot, surprisingly bettered by the USA at rank 4. USA remains the highest ranked non-APAC member in this list with UK at ninth being the only other such country in the top ten. Japan’s influence in this region though continues to wobble.

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