The MIT Sloan Management Review has been among the top opinion makers among during the ongoing digital age. This publication has now curated an online database in collaboration with the talent recruitment firm Glassdoor on five- hundred large companies. This is to measure culture in leading companies. Another challenge is to build digital- ready culture for legacy organizations. Customer- centricity is essential in this digital age. Digital platforms have also become double- edged swords. On the one hand they enable scores of brands to advertise through digital marketing. On the other, they have also become all too powerful, thus dictating terms to individual brands, even the industry leaders. A new profile that has now emerged is that of an AI ethicist. They help with all relevant digital policies.

Source:https://mitsloan.mit.edu/ideas-made-to-matter/6-ideas-reframing-digital-age-mit-sloan-management-review

Uploaded Date:30 July 2019