Business constantly crave enhanced profits, shareholder value and market share. Quantitative metrics are thus designed to curate such a high-performance culture. However, research conducted by FTSE Russell on the “100 best Companies to Work for” list revealed that the one thing common to these companies is their focus on talent management and employee engagement. Thus, contrary to the usual belief, putting employees before customers can lead to increased productivity as a result of improved employee retention. In order to create a growth culture, companies need to establish rituals which percolate down and can be repeated for ages. Gaps in the process need to be identified before filling these. Each micro team needs to identify a champion who will be the leader in charge of the cultural shift. To ensure that the entire team is onside with such desired cultural norms, all the behaviours need to be documented. Once done, specific corporate training sessions need to be enlisted which will focus on aligning the behaviours to the overall strategy.

Source:https://www.inc.com/gene-hammett/how-to-make-your-culture-a-competitive-advantage.html

Uploaded Date:23 October 2018