In business, timing means a lot. While professionals spend a lot of time pondering the ‘how’ of doing things, scant attention is paid to the ‘when’ of it. A recent book written by Daniel H Pink titled When: The Scientific Secrets of Perfect Timing has been published to explore this concept further. The mid-afternoon is typically the period of slump in productivity for most. A lot of this research headed by the Cornell and Pennsylvania universities has mainly been possible due to the plethora of Big Data now available. This can be processed to assess genuine business insights. This research has then been put in use at several companies where the sales staff have been coached on the right timing to perform certain tasks. Evidence has been pointed out to them for improved productivity at those times of the day. Even sports teams are studying such data. Detachment is another thing that companies and professionals need to work in, especially now in the digital age. Formal corporate training sessions ought to be imparted on how to get unhooked from the constant clatter of smartphones.

Source:http://knowledge.wharton.upenn.edu/article/why-timing-is-almost-everything/

Uploaded Date:07 June 2018