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Augmented Reality (AR) is proving to be one of the ace methods in digital marketing, as proven by the campaigns of Clever Tap. It has multiple advantages, not least its ability to help customers visualize their product. Another is to attack customers to the store and increasing their engagement levels. A wider audience can be aimed at, eventually leading to an upturn in customer loyalty and satisfaction. It can work across industries such as in – education, fashion, travel, healthcare, entertainment and in real estate. It also helps in data warehousing due to its substantial usage. The use needs to be kept simple and for each communication, a CTA (Call- To- Action) needs to be attached to get maximum benefits.

Source:https://www.socialmediatoday.com/news/how-to-use-augmented-reality-to-revolutionize-your-marketing-strategy-info/544806/

Uploaded Date:31st December 2018

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