Creativity is essential for businesses, so when some new idea hits, it generates enormous fanfare, especially more so if the execution is successful. The best of creative minds though, need to understand when to turn themselves on and off. For this the first step is to understand the problem right, but then step back a little. This stepping back allows the unconscious mind to kick in, to make complete use of the experiences, creative connections and the mental resources. One needs to stay loyal to one’s curiosities, and explore event accordingly. Curiosity thus must never be killed. A method must be devised to keep a mental note or even a physical register for all ideas generated thus far. Sometimes, certain aspects must be undertaken which are not naturally attractive to the person concerned. This will stimulate new ideas, as a lot of these will be from areas outside one’s comfort. Similarly, some uncomfortable but brutally ruthful conversations needs to be brought in to the system. Once the idea hits, one needs to stop the thinking and get on with the execution, as not creativity will lead to any business innovation, unless the execution is swift and correct.


Uploaded Date:15 January 2019

In a new book released Leap: How to Thrive in a World where Everything can be Copied, its writer Howard Yu has spoken about the interaction between humans and smart machines in the ongoing digital age. At any stage, creativity always wins. Even if algorithms can process business intelligence, much quicker now, it is humans who will decide what that data can be used for. That is why, several studies have suggested that for all the jobs that automation will displace, many more will get created. Another important facet is human- centric design using small data, which is nothing but deducing clues out of human behaviour.


Uploaded Date:29 December 2018

Imagine Nation is a company trying to create a system where all strategies can be aligned to the ultimate aim of fostering business innovations. Such innovations will eventually enable the disruption of businesses. Cognitive dissonance is required to effect this as it impacts people significantly. There exist several stages which are- avoiding, distorting, disconfirming, reassuring and reevaluating. For this one needs to identify the gaps between the corporate strategy drafted and the existing reality for sourcing creative energy. The creativetension further must be applied in a manner to generate desired outcomes. For the authentic perspective, both pull and push strategies need to be employed on people. One must keep in mind that cognition is ultimately about the head, emotion about the heart, will about the gut feelings and the body about actions.


Uploaded Date:31st October 2018

Project Oxygen was an internal research exercise undertaken by Google to study and analyze the unique qualities that made a top-notch manager. Business analytics was performed on over ten-thousand bits of data to determine best practices that make the most effective of bosses. Eight traits were identified as most significant in this. Among those, the ability to be a good coach stood out top. Google has set out certain parameters which define it top coaches. They need to be good at providing timely and specific feedback. They must tailor management training approaches in such a way that needs of differing kinds of people can be catered to. He/she must frequently ask open-ended questions to the employees in order to gauge their acumen. Such managers must practice “active” listening. Google uses the GROW concept to make this work. GROW includes Goal, Reality, Options and Will. Goal refers to the Objectives and Key Results (OKRs). Reality is about a grasp on the present situation. Options are aboutthe diverse approaches that can be followed. And Will is about the commitment and willingness employees show towards executing a deal.


Uploaded Date:09 August 2018

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